Homegrown electric two-wheeler brand Ultraviolette Automotive has made a big move globally by launching its top models, the F77 2 and F77 SuperStreet, in ten European countries. Both models will be offered at special launch prices until July 31: €8,990 for the F77 MACH 2 and €9,290 for the F77 SuperStreet. After that, prices will go up to €9,990 and €10,390 respectively. Notably, the motorcycles will be manufactured locally in Bengaluru and will be shipped overseas via the CBU route. Speaking to TOI Auto, Ultraviolette co-founder and CTO Niraj Rajmohan explained the strategy behind choosing key markets like Germany, the UK, and France, and the work done over the years to meet global standards. “It’s always been clear since our founding in 2016 that the products we build are for global markets,” Rajmohan said. He added that designing with European norms in mind from day one ensured the bikes could seamlessly enter international markets. “Our vehicles are certified for 40 countries globally. We’ve tested the engineering, battery packs, factory processes, and suppliers for global standards.”
Market footprint & partnerships
The F77 is now on sale across ten European countries, including Germany, France, the UK, Ireland, Austria, Italy, Switzerland, Belgium, the Netherlands, and Luxembourg. To facilitate the same, the EV maker has partnered with existing brands – both ICE and EV – to make its electric duo available to European customers. “In Germany we are working with Zero Center, in France with Pink Mobility, and in the UK and Netherlands with Moto Mondo.” These partnerships will not only cater to sales but will also support after-sales services.“We ship both vehicles and spares,” Rajmohan confirmed, adding that partners have already received technical training to cater to the after-sales services. “ We commit to spares availability for the next ten years,” he noted.
Future production possibilities
The company, however, doesn’t rule out setting up manufacturing facilities in the global markets as Rajmohan explained “Markets are increasingly looking for local production due to tariffs and duties. Over time, we will assess which regions may need local assembly or production.”
Charging infrastructure
On facilitating fast charging in Europe, Ultraviolette has adopted interoperable standards like the Type 6 connector and IEC 62196. “We’ll work with third-party charging networks, dealer partners and infrastructure-focused providers,” he added. At present, Ultraviolette has already started setting up its fast chargers, called Supernova, across India. These chargers can power up the F77’s battery from 20% to 80% in less than an hour – much quicker than the regular charger. In the first phase, the company plans to install over 100 Supernova fast chargers, which include both 6kW and 3kW DC units.
More models to follow F77’s footsteps
Earlier this year, the company had introduced two new models in India: its first electric scooter, the Tesseract, priced at Rs 1.45 lakh, and a lightweight electric enduro bike called the Shockwave, priced at Rs 1.75 lakh. Looking ahead, the company confirmed that all upcoming models beyond the current F77 range are being developed to meet European standards and will eventually make their way to Europe. However, a timeline for that hasn’t been shared yet. “Yes, every vehicle in our portfolio will eventually be available there, customised based on the market,” confirmed Rajmohan.Speaking of the F77 Mach 2, it comes equipped with a 10.3 kWh battery pack. The motorcycle pumps out 40.2 bhp and reaches a top speed of 155 kmph, with a claimed range of 323 km on a fully-juiced battery. In the department of tech nannies, the model features traction control, hill hold, ABS, and more. Alongside, the Violette AI software offers crash alerts, anti-collision warnings, remote lockdown and daily ride stats.On the other hand, the F77 SuperStreet looks just like the F77 Mach 2, packing the same features, powertrain, and hardware. But the handlebar setup is different, resulting in a more upright rider’s triangle. Instead of the Mach 2’s clip-on handlebars, the SuperStreet comes with a tubular handlebar.
